Virtual Talk: How To Successfully Cold Call

Hosted by Anamari Fanthorpe of Digital Boost and presented by Lewis Anderson of Dazzly - 'How To Cold Call Successfully' is a talk that covers the place of Cold Call in the Sales Process. Lewis begins by addressing a number of myths and stigmas related to selling generally, discusses issues he has encountered in growing his own consulting business and then deep-dives into each step of the Cold Call - from Prep through to Setting the Sales Appointment. Emphasis is placed on the fact that cold calling is an individual process, every has hesitations but that once you believe in yourself you can consistently set appointments and generate business to ensure you stay afloat and prosper. Recommended reading provided at the end of the presentation.